Professional Photography For Small Business! What’s That?

“Customers buy my products only when they see and touch the product, but not online. Why?!!” lamented Lata, a crochet artist and friend who was considering closing her online store. I asked her if she considered professional photography of her products. She said “I do a good job myself. Plus, I don’t have the money…

Off Season? Here Are 5 Things You Can Still Do!

It is that time of the year again, when we all complain about business being slow. With the rains playing spoilsport, craft shows and flea markets pack up for the season. People tend to stay indoors or go out on weekend retreats. Which means, shopping exactly isn’t on their mind. How can an art business…

Where Are My Customers Hiding?

Passion- The buzzword that everyone is talking about. They tell you that you need to be passionate about your work and everything else will follow. That’s true, for every creative business to survive you do need passion. But for it to thrive – go beyond the regular sustenance- it needs something else. Paying customers! That’s…

Upcycled With Wired Expressions

A young crafter all of 20 years old, Joanna is an able multitasker. 2nd year student of BCom at Bangalore, she likes playing the piano, teaching kids, socializing and meeting new people. Phew! If only we knew half the things she does at her age. Since her school days Joanna has loved crafting and thus…

Romancing The Handwritten Alphabet

Meet Nikheel Aphale – Gold winner in Callihunt 2016, a competition to recognise talent in calligraphy across India. A trained graphic designer and calligrapher, Nikheel’s fascination with alphabets started at a very young age. Blessed with impeccable handwriting inherited from his mother, he impressed his teachers with shaping his letters. It earned him the honour…

5 Things To Know Before You Start Your Small Business

Are you an artist who has been creating exquisite handmade art for friends and family for a long time? If you are seriously contemplating turning your passion into a business, Congratulations! You have made the right decision. Here are some things you must know before you take the plunge. You are the captain of your…

Awkward Conversations A Handmade Artist Has To Endure

“So what do you do for a living?” “I am a handmade business owner.” *Blank expression* “What is that?” “I make quilts and sell them” “Isn’t that just a hobby?” Now that’s an uncomfortable situation many of us handmade sellers would try to avoid due to our peace-loving nature. 😉 But there are times when we have…

Unleash the power of creativity with colors

Mix your knowledge of science with art and colors and what do you get? Yes, you get “Color Chemistry”.  That is what Navita likes to do. She unleashes her power of imagination by experimenting with various media, surfaces, colors, design forms and techniques. For someone who had been into full-time corporate job, quitting a regular…

Paint My Shoes, Paint My World!

If you have a burning desire to do something nothing can stop you, even if you are a small town girl. Shailee, who hails from Nasik in Maharashtra, had always been passionate about art and craft. This passion took her to Srishti Design School in Bangalore, where she studied Textile Art, took it up as…

Hooked on Yarn – The Little Yarn Owl

“A crocheted piece is the lovely manifestation of a thought, expressed through hand, heart, hook, and yarn.”  Says Francine Toukou.  Suma, a cheery creative soul, who is the brain behind “ The Little Yarn Owl” finds vibrant colors of yarn and the sentiments of handmade very inspiring.  What she sees and feels around her, the…

When Grit Meets Art Meets Fashion

Not one to be bogged down with situations that don’t let you pursue your dreams, Aarti Verma’s story is that of letting life take its own course. Only to find that everything happens for a good reason. An Art teacher diploma from the prestigious Sir J. J. School of Arts, Aarti worked as an Art…

Towel-made Gifts

Each one of us has gone through the harrowing time of picking a gift for our loved ones. We have spent a lot of time thinking of gifts that are unique yet useful. Well, Priyanka of Gift Bakery has a solution. A simple towel or a bottle of wine is packaged so well that it…